[China Glass Network] Liu Minghua, one of the founders of the real-name Internet Marketing Forum, published a topic: Some people predict that Weibo marketing may surpass search engine marketing in the future. Weibo Queen Yao Chen’s more than 20 million fans means that her Weibo may be better than the People’s Daily. The audience coverage is still high. So, we are engaged in SEO, in the context of WEB2.0, how to follow the pace of emerging media marketing, what do you think about microblogging marketing? Sheep Wool Blanket,Mongolian Fur Throw Blanket,Lamb Fur Blanket, Faux Fur Throw Blanket Ningxia Shanshan Industry and Trade Co., Ltd. , http://www.nxshanshan.com
Weibo is very hot, Weibo marketing is also a knowledge point for seo to consider drainage. Weibo seo has made a lot of seoer taste the sweetness. After the third quarter of Weibo integration network marketing was released, it has a lot of roads. The attention and response of the talents in the aspect, so that the thinking of Weibo marketing combined with the targeted traffic of the search engine has a good development space, the following friends' views:
Li Jinlong (CEO of Dadong Street): The Internet is fast. If you don't keep up, you will be eliminated. For example, so many people in the seo industry do, but Zhu Weikun has a microblogging talk about seo or network promotion. This is innovation and Smell! Sometimes, habits are cultivated, just as we train everyone to talk about it, and everyone is used to it. Later, everyone can use this method to use Weibo marketing. Thanks to the promoters, of course, there are people who receive it every day. Weibo information will be annoying, but everyone has seen it! This is the era of Weibo.
Liu Weibin (Shantou Yongtu CEO): Search marketing is more than SEO technology and team, often has nothing to do with the popularity of offline. Microblogging marketing is mostly combined with the influence of offline, and the role of technology is limited. Both microblogging marketing and search marketing require original high-quality content, but Weibo's dependence on content is lower, because the star's Weibo does not need quality at all, and they have a thousand people responding to a fart. Seo is facing crawler software, and Weibo is facing people.
Weibo operations are much more difficult than SEO. The SEO team is often a “technical†team, while the Weibo team is more a “content†team. The latter is more about strategy and is the "preparity department." SEO plays with spiders, and Weibo must be human. SEO can use optimization tools, but Weibo must rely on master quotations, such as Xing Yun Master and Li Ka-shing.
Huang Jiekang (Zhongshan seo enthusiast): Weibo marketing is based on the current emerging social platform. It is also a good brand promotion tool. With more fans, our brand exposure can be improved, and our audience is more Clear – (groups with similar interests). However, how do we attract more fans, how to eliminate zombie fans, how to keep fans, and how to make Weibo marketing good, all of which require us to think.
Chen Jichun (Changsha seo): There are many uncertain factors in Weibo marketing, such as policy, and the strategy of Weibo companies, as well as the public's resistance to soft advertising is getting stronger and stronger. Although there are a lot of grassroots large, the energy needed to cultivate grassroots large in the later stage is really huge. However, optimistic about microblogging marketing, there are so many successful examples in front, there are many professional companies in the study summary and discussion. Wide coverage is real-time and does not indicate that many people see or care.
Sun Wei (Qingdao SEO): The big feature of Weibo marketing is that it is highly interactive. This is a way to pay great attention to the user experience, and just the Internet is a base that focuses on user experience. Secondly, the cost of Weibo marketing is very low, far lower than the advertising cost of CCTV. For the Internet, cheap is better. Later, Weibo has a wide coverage. Weibo is enough to quickly expand awareness, attention, and communicate event information in a wide range in a short period of time.
Liu Siqi (Beijing seo enthusiast): The marketing of micro-groups is a link in the era of mobile Internet. The promotion of several major platforms in the later period will also be greatly enhanced.
Lu Shujie (microblogging seo enthusiasts): I think that no one has surpassed anyone's saying that there are no centuries in the lead, and I don't know. Search engine marketing relies on search engine vendors like Baidu Google. Personally, it feels more stable because there is no new way to overthrow or replace it. Weibo is still very uncertain relative to search engines, but Weibo marketing will definitely shine in the future.
Wang Chunyu (Henan SEO): Weibo marketing and search engine marketing have their own advantages. If you can take advantage of the immediacy and interactive communication of Weibo marketing, combined with the practicality and authority of search engine marketing articles, It is easier for users to trust and accept, which is conducive to marketing! In short, only in the user's point of view, marketing for the user group of their needs, in order to achieve a more powerful conversion effect.
Yu Lihua (real name network marketing seo enthusiasts): The development of the Internet tends to be diversified. As an emerging product, Weibo is convenient and fast, and is favored by most people. The common point of seo and Weibo is that they can all be marketed. According to the development trend of the Internet, I think that seo search engine marketing and microblogging marketing will have a greater marketing effect and will become a development trend.
Xiao Yunan (Shantou Micro Marketing): If from the marketing point of view, Weibo and search engine are two major information portals, the difference is that one real-time one long-term, one based on weight one according to the release time, the development of Weibo will get closer and closer Social e-commerce, search engine is a must for the official website. Therefore, Weibo and search engines are not the ones who replace them, but the two platforms that the network marketing team must hold. For those engaged in SEO, knowing Weibo marketing is very important.
Fu Wei (seo expert): Through the search engine to bring the initial establishment of "demand users" or "internal users", and then maintain and expand by Weibo. The future value of Weibo is very large, and we are all deeply involved.
In the interactive link, it is not difficult to see that many people have said that it is not the platform of Weibo marketing to run on search engines. They are all born to the user community, user habits, user needs! Just like in life, taking it from the people, it is a reason to use it for the people. Only if you like it, or if everyone recognizes you, you can really go further.
Thank you very much for your interaction, and believe in the power of comments. We are a group of grassroots. We use proof in a more realistic language, but it is a comment or a word expression. We all hope that more people in the Internet will like us. Way, this way is everyone's, not anyone, there are you, there are me, there are him!
Later, the author uses Weibo's interactive theory of Dao Wangqing as the end of the article. The summary of Weibo marketing has the following points: Before the observation, it is found that thousands of fans of Weibo are basically celebrities. For example, @æŽå¼€å¤, for example, Yao Chen. Second, your Weibo must release valuable things, such as listening to your Weibo, I am definitely purposeful. Third, the search function of Sina Weibo has been opened. It is reported that it will become a community search, but it still needs to continue to develop. It is still immature and its popularity is not high.
August 08, 2019